Hero Image

ZICO and JENNIE's 'SPOT!' takes center stage in the global dance craze on short-form

ZICO , the celebrated artist and producer, is once again making waves with his latest single " SPOT! " featuring JENNIE . Known for sparking viral dance trends , ZICO's new track has taken social media by storm, particularly on platforms like TikTok , Instagram Reels, and YouTube Shorts.

Since dropping on April 26, "SPOT!" has ignited a fresh wave of viral potential.
ZICO dubbed the "challenge originator," has a knack for creating dance sensations that resonate worldwide. Previous hits like "Any Song" and "Saebyeok (Prod. ZICO) (Feat. Homies)" sparked massive dance crazes, and "SPOT!" is following suit.

KOZ Entertainment reports that by the evening of April 29, TikTok had seen over 20,000 "SPOT!"-related posts, averaging a new video every 13 seconds. ZICO's dance challenge video, posted on April 26, clocked over 15 million views on Instagram by April 29. The infectious choreography, characterized by light steps and groovy hand movements by ZICO and JENNIE, quickly spread across platforms.

China has shown exceptional enthusiasm, with the "#SPOTDanceChallenge" attracting around 11.75 million concurrent viewers on Douyin by April 28. Weibo, China's largest social network, also lit up with the challenge.

Even local celebrities are joining in; actors Wei Shuxin and Lin Yi garnered up to 9.28 million concurrent viewers with their challenge videos, showcasing widespread interest.

"SPOT!" captures the spontaneous moments of two friends meeting at a late-night party, with JENNIE's involvement adding another layer of appeal to the track.

ZICO's ability to create music that resonates across cultures and borders underscores his status as a trendsetter in the global music scene. As "SPOT!" continues to make waves, it's clear that ZICO's influence on the world of viral challenges is here to stay.

About Zico
Zico, born on September 14, 1992, in Seoul, South Korea, is a renowned South Korean rapper. He attended Seoul Music High School and rose to prominence as the leader and main rapper of the K-pop boy band Block B in 2011. In November 2014, he embarked on his solo career with the release of "Tough Cookie," featuring Don Mills. Beyond music, Zico has ventured into the realm of variety and reality TV, appearing on shows like "Fashion King Korea" (2014), "Produce X 101" (2019), and "I-LAND" in 2020.




READ ON APP