Do you know the meaning behind these 12 famous brand logos!

Company logos are an essential part of an organization's advertising and public relations operations. A well designed and easy to recognize brand logo has a fantastic effect on a company's bottom line and sales worldwide. Here are list of some logos that you see almost every day and what they represent. AmazonAn arrow that goes from A to Z to say that they have everything from A to Z.

Which should be able to satisfy you, hence the dual meaning of the arrow being a smile.

ToyotaThe three ellipses seen in the logo for Toyota represent three hearts: the heart of the customer, the heart of the product, and the heart of progress in the field of technology.

BMW (Bavarian Motor Works)The logo has been portrayed as the movement of an aircraft propeller with the white blades cutting through a blue sky.

Audi A logo with a hidden meaning is Audi. The four rings represent the four companies that came together to create the original Audi, Auto Union. The first ring from the left reperesents Audi, the second represents DKW, third is Horch, and the last ring Wanderer.

AppleThe Apple logo represents the forbidden fruit from the "Tree of Knowledge" in the Biblical creation story of Adam and Eve.

AdidasThe Adidas logo looks like a mountain to represent the obstacles that people need to overcome. Originally the logo was just three stripes and didn't stand for anything. So they kept the three stripes and just made them slanted to resemble a mountain. Its three-leaf shapes is meant to represents the main landmasses of the Americas, Europe and Africa, and Asia respectively. The intersecting lines across the three forms sidnify diversity.

IBMIBM's famous logo is globally recognized. The white stripes passing through the letterforms give the illusion of equal signs in the lower areas of the letters, which represents equality.

VolkswagenThe 'V' stands for "volks" which means people in German and and the 'W' stands for "wagen" which means car. It's the car for the people.

McDonald'sThe large yellow representation of letter M indicates a pair of nourishing breasts meant to trigger hunger. One thing is for sure would not look at the big "M" the same way again after today.

FedExThis logo is so creative. If you look closely you will see the arrow between the letter 'E' and 'X', which represents the company's forward thinking ways and outlook towards the future.

Mercedes-BenzThe Mercedes-Benz logo is the most confident of all. The tri-star represents the company's dominance in quality and style over all things land, sea and air.

VaioSony Vaio, aka Visual Audio Intelligent Organizer, is known worldwide for its technology, but not everyone knows the meaning behind its logo. Vaio represents the integration of both analog and digital technologies in its products. The letters 'va' are made to look like an analog wave, while the 'io' resemble the numbers 1 and 0, representing a digital signal or binary code.