Meta Launches ‘Imagine Me’ AI Feature On WhatsApp, Instagram & Messenger In India

Meta has officially rolled out its generative AI feature, ‘ Imagine Me ’, on WhatsApp , Instagram and Facebook Messenger in India. Originally launched in July 2024 in select markets such as the US and Europe, this innovative tool is now available to Indian users, promising a new way to personalise photos and express creativity.

Powered by Meta’s Emu image synthesis model, the ‘Imagine Me’ feature lets users transform their selfies into comic-style art, animated effects or brush painting-inspired visuals. It’s designed to make chatting more engaging by adding an artistic twist to profile pictures and messages.

In addition to turning selfies into creative artworks, users can also generate personalised stickers to share in chats. These stickers add a playful, customised way to communicate emotions and reactions across the three apps.

To use ‘Imagine Me’, users simply need to type ‘@Meta AI’ in a personal or group chat and add a prompt starting with 'Imagine me as…'. For example, you could try 'Imagine me as a superhero' or 'Imagine me in a space suit.'

When using it for the first time, the app will ask you to take a few selfies. These photos help Meta AI understand your facial features to create more accurate and unique results. Importantly, users can manage their photos and delete or update them anytime through Meta AI settings.

Once uploaded, you can tap the ‘Generate’ button, and the AI instantly creates an image based on your prompt and appearance. You can continue refining by typing new prompts like 'Imagine me on the moon' or 'Imagine me in a Renaissance painting.'

Meta is gradually rolling out this update, so it may take a few days to appear on all devices across India, including Android and iPhones. With this feature, Meta is aiming to bring AI-powered creativity into everyday conversations, making chats more personalised and fun.