Meghan Markle's 'full plans' for lifestyle brand revealed in secret document

The full details of what Meghan Markle is planning for her lifestyle brand, As Ever, have seemingly been revealed. While the Duchess of Sussex has so far launched a range of products that includes jams, crepe mixes and flower sprinkles, it looks like there are more expansive plans in the works.

As Ever was initially named American Riviera Orchard which launched back in March 2024. However, Meghan ran into problems when her trademark application was declined by the US Patent and Trademark Office due to issues with the filing. Further problems followed as the Duchess was told she couldn't have exclusive rights to 'American Riviera' as it is a commonly used term to describe the California coastline.

However, when you examine details of her initial application, it gives a series of clues as to the future of As Ever.

While American Riviera Orchard's initial listing is now described as Withdrawn/Abandoned on the United States Patent and Trademark Office's website, the full details of what Meghan laid out as her plans are still visible to the public under the goods and services subheading.

It can be seen that she submitted her application with plans to create her own brand of gardening tools, decorative home items such as string lights, lanterns, candles and diffusers, a range of stationery and giftware, cookware, pet accessories including pet food and dog collars, pillows, bedding, yoga mats, and storecupboard essentials, such as tea, coffee and spices.

The revelation comes after Meghan shared her latest post to Instagram, which fans took as a hint as to what is next for As Ever.

In a new video on her social media account last week, the Duchess filmed a bouquet of flowers inside her Montecito home. This flower arrangement contained Queen Anne's lace, which many believe is a nod to the royals.

She captioned her Instagram story: "Delphinium, Nigella, Veronica - meet As ever. With garden roses and Queen Anne's lace (and a very sleepy Mia). Looking lovely, ladies."

The flowers were also placed in a vase that had Meghan's brand As Ever's logo on it, with many believing this could be a hint at the next As Ever product to be released.

Meghan has not announced whether or not this vase will be part of a future As Ever collection, with People reporting that it is not yet on the cards