What exactly will be unveiled at Rajamouli's 'Globetrotter' event today?

What exactly will be unveiled at Rajamouli's 'Globetrotter' event today?

Director SS Rajamouli has confirmed that the title of his upcoming film with Mahesh Babu, tentatively called SSMB 29, will be revealed at the Globetrotter event scheduled for Saturday evening.

The event will take place at Ramoji Film City and will also feature Priyanka Chopra and Prithviraj Sukumaran.

Rajamouli took to X (formerly Twitter) to share details about the title reveal.

'SSMB 29' title to be revealed online soon after

Rajamouli wrote, "The title of the film will be revealed along with a visual to the world... Once it airs on the big screen at the #GlobeTrotter event, we will make it live online."

The Globetrotter event is a unique marketing strategy for SSMB 29, where fans can watch the film's first glimpse and title reveal live on OTT.

'SSMB 29' event to feature passport-style passes for entry

The Globetrotter event will also feature passport-style passes for entry, a unique idea by Rajamouli and his team.

These passports are designed to control access and ensure safety at the event.

The passports include a glimpse of the film along with a message: "Two years ago, we set out to chase the kind of stories that don't have maps."

Event to be live-streamed on JioHotstar

The Globetrotter event will be live-streamed on JioHotstar from 7:00pm IST in India. This is the first time a film's launch is being streamed live on OTT.

The film's title and first glimpse are highly anticipated by fans, who have been sharing pictures of their "passports" on social media.