Swifties And BTS ARMY Effect: In Argentina's Election, It's Pop Culture vs Right-Wing Politics

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Argentina is bracing itself for a crucial presidential runoff on November 19, pitting the center-left economy minister, Sergio Massa , against the anti-establishment newcomer, Javier Milei . This election has captured the nation's attention, not just for its economic implications but for the unexpected twists involving two seemingly unrelated global phenomena: Taylor Swift and BTS.


Javier Milei, the self-proclaimed anarcho-capitalist candidate, has harnessed the support of a passionate and youthful demographic, predominantly among voters aged 16 to 35. His unconventional campaign style, featuring leather jackets and a chainsaw-wielding persona, has struck a chord with a population suffering from Argentina's economic woes, including triple-digit inflation that has pushed poverty levels past 40%.

While Milei's economic views have garnered support, his conservative stances on abortion, women's rights, and opposition to equal pay have irked Taylor Swift's devoted fans, known as Swifties . Swifties, inspired by Taylor Swift's own activism, are known for their ardent support of progressive values.


In the 2020 Netflix documentary "Miss Americana," Taylor Swift boldly expressed her political views, emphasizing the importance of being on the "right side of history." Swift's vocal opposition to politicians like Marsha Blackburn , whom she likened to "Trump in a wig" due to her positions against women's rights and same-sex marriage, had a significant impact on young-voter registrations during the U.S. midterms in 2018.

Swifties Por la Patria, a prominent group of Taylor Swift superfans, expressed their concerns about Milei and his Freedom Advances party's stance on issues, drawing parallels to former President Donald J. Trump . They assert that Milei poses a threat to democracy and human rights, particularly for women and diverse communities, ultimately equating "Milei=Trump."


Interestingly, it's not just Swifties who are taking a stance against Milei's right-wing politics. BTS fans, famously known as the BTS ARMY, have entered the political arena as well. They resurrected controversial statements made by Milei's running mate, Victoria Villarruel , who once remarked that BTS's name sounded like "a sexually transmitted disease."

BTStream Argentina, the nation's largest BTS fan club, denounced Villarruel's comments as hateful and xenophobic, emphasizing the need to reject such divisive rhetoric. However, they encouraged the BTS ARMY not to engage with provocations from the political sphere, opting for a more peaceful approach.

Siding with Massa, allies like Juan Grabois vehemently defended BTS, stating, "You mess with BTS, you mess with me, evil woman. You don't mess with K-pop."


This unexpected convergence of global pop culture icons and Argentine politics underscores the influential role that artists and their fan bases can play in shaping public discourse and driving political engagement.


As Argentina's election day approaches, it's clear that the power of passionate fan communities can extend beyond the realm of music and entertainment, potentially swaying the course of a nation's political destiny.

While many Swifties and ARMYs camp outside the River Plate soccer stadium in Buenos Aires to witness Taylor Swift's performance, they may find themselves, albeit reluctantly, engaged in the political conversation, proving that sometimes, music and politics do indeed intertwine.

(With AI Inputs)

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