Brands and workplaces gear up for Veganuary

VMPL
New Delhi [India], December 31: Veganuary, the global campaign that inspires and supports people to try vegan, is just around the corner. It is the season when millions of people around the world try a plant-based diet for better health, to help the environment and animals.
The campaign has been a hit among Indians, with more than 300,000 people taking the pledge since its launch in 2022. It has drawn equal interest from the food service industry, with 174 brands participating in the campaign last year alone. With conscious consumerism on the rise in India, brands are catering to the increasing demand with new vegan products, menus and special offers.