Rising temperatures spark comeback for India's consumer durables sector: Report
New Delhi [India], April 30 (ANI): India's consumer durables, electricals and EMS sector is poised for a gradual recovery after a volatile start to the summer season, with demand momentum improving sharply in recent weeks amid rising temperatures, according to a report by Nuvama Institutional Equities.
The report highlights that while early 2026 demand remained uneven, impacted by regional slowdowns, recent heatwave conditions have triggered a strong rebound in sales, particularly in southern markets, with pan-India volumes witnessing a significant uptick in the last 7-10 days.
The report notes that companies have already implemented price hikes of 6-8 per cent to offset input cost pressures, with further increases likely. However, additional hikes may be required to fully protect margins amid persistent commodity inflation and currency-related pressures.
Channel inventories are currently slightly above normal levels but remain manageable. The supply chain is operating with a cautious and disciplined approach, with both brands and retailers aligning stocking decisions closely with demand visibility. Limited discounting and controlled inventory flows are contributing to a more stable operating environment.
In the mobile segment, demand is shifting towards higher-value offerings, while the sub Rs15,000 category faces heightened price sensitivity and competitive intensity.
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