Finding and Sharing Reels on Facebook Made Simple and Exciting – Here’s How

Facebook continues to reinvent how we connect, making it easier than ever to discover, enjoy, and share Reels with friends. With smarter recommendations, new ways to interact, and features designed to keep you in control, your video experience is about to become more personalised, engaging, and fun.
Hero Image


Smarter Recommendations for Your Favourite Reels


Facebook’s upgraded recommendations engine now understands your interests faster, showing you more of the videos you love. Whether it’s trending reels, DIY tips, creator vlogs, or longer videos, the platform ensures you see content that matches your preferences.

Recent data shows that time spent watching videos on Facebook in the US has grown by over 20% year-over-year. Reels over a minute now make up a significant share of creator content, with longer videos contributing to more than half of total watch time. Plus, the recommendation engine now surfaces 50% more reels from creators published the same day, ensuring you never miss the latest content.