'Impossible' to read food labels force visually impaired Brits to avoid shopping

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Over seven in ten severely visually impaired adults struggle with food shopping and as a result avoid the task entirely. It comes as a survey of 500 visually impaired people - including 100 blindrespondents - found 83% find information on food packaging hard or impossible to read.

The survey by GS1 UK identified the main obstacles when shopping as small or difficult-to-read text (56%), inadequate lighting (40%) as well as changes in product placement within stores (23%). A lack of staff assistance and the absence of audio descriptions or mobile app support were also significant barriers making shopping challenging.

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