Mitra to merge with Tierra Agrotech in Rs 787-crore deal, eyes IPO by 2026
Delhi based FMCG start up Mitra has announced a merge with Tierra Agrotech in a deal valued at Rs 787crore transaction, said the company in a statement. The company also plans to list on the Bombay Stock Exchange (BSE) by September 2026.
Mitra operates in 38 cities through a network of more than 40,000 retail outlets and 500 distributors. The two companies plan to integrate Mitra’s retail business with Tierra’s agricultural and crop-science capabilities, it said. Launched in 2023, the company’s portfolio includes flour, pulses, rice, spices, edible oils and instant mixes.
Mitra operates in 38 cities through a network of more than 40,000 retail outlets and 500 distributors. The two companies plan to integrate Mitra’s retail business with Tierra’s agricultural and crop-science capabilities, it said. Launched in 2023, the company’s portfolio includes flour, pulses, rice, spices, edible oils and instant mixes.
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