Taylor Swift's Concert Film Secured By Disney In High-Stakes Bid: OTT Release Date Announced
Disney emerged victorious in a heated bidding war, successfully obtaining the rights to Taylor Swift 's eagerly awaited concert film, The Eras Tour. Initially acclaimed both commercially and critically during its theatrical release, the film is now set to take the digital stage. In a fierce competition involving prominent contenders such as Netflix and Universal, all vying for streaming privileges, Disney ultimately secured the deal with a staggering $75 million.
Disney finalizes a $75 million agreement with Taylor Swift
The globally acclaimed concert film, having achieved blockbuster status, is scheduled to premiere on the streaming platform next month. As reported by Puck News, Disney, renowned for consolidating all Marvel movies on its platform, has further agreed to compensate Swift with $75 million for the streaming rights to Taylor Swift: The Eras Tour .
The OTT release date for Taylor Swift: The Eras Tour
Taylor Swift: The Eras Tour is slated to make its debut on Disney Plus on March 15. The report also suggests that the film, marking its digital premiere, will boast an extended runtime compared to its theatrical version, potentially explaining the substantial investment in the bidding war.
This acquisition not only enhances Disney's streaming portfolio but also heightens excitement for Swift's venture into filmmaking.
Taylor Swift is set to take on her first directorial role
There has been significant chatter surrounding Swift's debut as a director. According to Matt Belloni from Puck, Swift is eagerly anticipating her transition into directing, particularly after the conclusion of her 'Eras' tour. With a track record of directing over 18 music videos throughout her career, fans are optimistic that Swift, supported by her skilled team, will achieve success with her directorial debut.
At present, the 14-time Grammy winner is captivating audiences at the Tokyo Dome, inaugurating her 'Eras' Tour for 2024. Swift is anticipated to return to LA following the conclusion of these performances to attend Super Bowl 2024, before resuming her tour until the summer months.
(With AI Inputs)
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