Jimny 5-Door Exports to Japan Surge, Suzuki Temporarily Stops Bookings
The Maruti Suzuki Jimny 5-door, manufactured in India, is witnessing an extraordinary response in Japan, leading to a temporary halt in bookings. Suzuki Corporation has confirmed that the overwhelming demand has exceeded initial expectations, prompting the company to prioritise deliveries before reopening orders. This surge in interest highlights the stark contrast between the SUV’s reception in Japan and India, where sales have been comparatively moderate. The Jimny 5-door’s compact size, off-road capabilities, and unique appeal have made it a perfect fit for Japan’s automobile market.
Jimny 5-Door Sees Massive Demand in Japan
Maruti Suzuki recently began exporting the India-made Jimny 5-door to Japan, where it is sold under the name ‘Jimny Nomade.’ The compact off-roader, produced at the company’s Gurugram facility, has become the second Indian-manufactured model to be exported to Japan, following the Fronx. With 50,000 bookings recorded in a short span, Suzuki has decided to temporarily pause further reservations to focus on fulfilling existing orders efficiently.
Key Differences in the Japan-Spec Jimny
While the overall design of the Japan-spec Jimny remains largely unchanged, there are a few notable differences compared to its Indian counterpart. The SUV is available in two exclusive colour options: Chiffon Ivory Metallic with a black roof and Jungle Green. However, Japan misses out on the Kinetic Yellow shade, which has become an iconic colour for the Jimny in India.
Inside, the dashboard layout remains similar, but Japan’s version gets grey and black upholstery with a smaller touchscreen infotainment system. Additionally, it is equipped with advanced driver assistance system (ADAS) features such as adaptive cruise control, automatic emergency braking, and heated ORVMs and front seats.
Why Is Jimny More Popular in Japan Than in India?
Despite being an iconic off-road vehicle, the Jimny 5-door did not receive an overwhelmingly positive response in the Indian market. Within the first nine months of its launch, it sold approximately 17,000 units, a number significantly lower than Japan’s current demand. One of the primary reasons for this contrast is the difference in market preferences.
Jimny 5-Door Sees Massive Demand in Japan
Maruti Suzuki recently began exporting the India-made Jimny 5-door to Japan, where it is sold under the name ‘Jimny Nomade.’ The compact off-roader, produced at the company’s Gurugram facility, has become the second Indian-manufactured model to be exported to Japan, following the Fronx. With 50,000 bookings recorded in a short span, Suzuki has decided to temporarily pause further reservations to focus on fulfilling existing orders efficiently.
Key Differences in the Japan-Spec Jimny
While the overall design of the Japan-spec Jimny remains largely unchanged, there are a few notable differences compared to its Indian counterpart. The SUV is available in two exclusive colour options: Chiffon Ivory Metallic with a black roof and Jungle Green. However, Japan misses out on the Kinetic Yellow shade, which has become an iconic colour for the Jimny in India.
Inside, the dashboard layout remains similar, but Japan’s version gets grey and black upholstery with a smaller touchscreen infotainment system. Additionally, it is equipped with advanced driver assistance system (ADAS) features such as adaptive cruise control, automatic emergency braking, and heated ORVMs and front seats.
Why Is Jimny More Popular in Japan Than in India?
Despite being an iconic off-road vehicle, the Jimny 5-door did not receive an overwhelmingly positive response in the Indian market. Within the first nine months of its launch, it sold approximately 17,000 units, a number significantly lower than Japan’s current demand. One of the primary reasons for this contrast is the difference in market preferences.
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