Goodbye Luxury Labels? How Dupe Culture Is Changing Consumer Behavior

People are finding luxury in things that are much smaller. It is the feeling of coming back to a clean room after a long day. It is buying your favourite dessert after completing a stressful task. It is sitting in a café alone with your coffee and not feeling the need to rush anywhere. It is finally replacing those old bedsheets you have been ignoring for months because you wanted your room to feel nicer.