Instagram Tests New Features To Give Users More Control Over What They See On Their Feed
Instagram is testing new ways to help users take greater control over the content they see on the platform. The social media giant is expanding its ‘Your Algorithm’ feature with additional prompts and new controls designed to make recommendation settings easier to access.
The latest Instagram update aims to give users more influence over their personalised feed recommendations, allowing them to adjust the type of posts, videos, and Reels that appear while browsing the app.
According to Mosseri, some of the new options are currently being tested, while other features may be introduced in the future. He also clarified that not every experiment will necessarily become a permanent feature on Instagram.
The goal behind these Instagram algorithm updates is to make content recommendations more transparent and give users simpler ways to manage what appears on their feeds.
Another test allows users to swipe up from a Reel to open content customisation settings. Instagram is also experimenting with buttons placed below individual Reels, giving users the option to tell the platform whether they want to see more or fewer similar videos.
These new Instagram Reels controls could help users personalise their viewing experience and influence how the platform’s recommendation system works for their accounts.
Since its introduction, Instagram has gradually expanded the feature into different parts of the app as part of its efforts to improve content discovery and recommendation controls.
The latest Instagram update highlights Meta’s wider focus on giving users more control over personalised recommendations while continuing to improve how content is ranked and displayed.
Several highly liked comments on Adam Mosseri’s post requested Instagram to focus more on showing posts from accounts users already follow. Many users expressed interest in a chronological feed or a follower-focused feed instead of additional recommendation settings.
This feedback shows that many Instagram users are still looking for simpler ways to browse content from their favourite accounts without relying heavily on algorithm-based recommendations.
For now, the company continues to experiment with new ways to improve Instagram feed personalisation , giving users more control over recommended content while refining the platform’s algorithm-based experience.
The latest Instagram update aims to give users more influence over their personalised feed recommendations, allowing them to adjust the type of posts, videos, and Reels that appear while browsing the app.
Instagram ‘Your Algorithm’ Feature Gets New Customisation Options
Instagram head Adam Mosseri recently previewed the upcoming changes in a post, explaining that the company wants to transform ‘Your Algorithm’ from a separate setting into a more important part of the overall Instagram experience.According to Mosseri, some of the new options are currently being tested, while other features may be introduced in the future. He also clarified that not every experiment will necessarily become a permanent feature on Instagram.
The goal behind these Instagram algorithm updates is to make content recommendations more transparent and give users simpler ways to manage what appears on their feeds.
New Ways To Control Instagram Feed Recommendations
Among the changes being tested by Instagram, one option shows the “Your Algorithm” menu appearing when users pull down on their Instagram feed.Another test allows users to swipe up from a Reel to open content customisation settings. Instagram is also experimenting with buttons placed below individual Reels, giving users the option to tell the platform whether they want to see more or fewer similar videos.
These new Instagram Reels controls could help users personalise their viewing experience and influence how the platform’s recommendation system works for their accounts.
Instagram Introduced ‘Your Algorithm’ Feature In 2025
Instagram first launched the ‘Your Algorithm’ feature in 2025, allowing users to select topics they wanted to see more of or less of across the platform.You may also like
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Since its introduction, Instagram has gradually expanded the feature into different parts of the app as part of its efforts to improve content discovery and recommendation controls.
The latest Instagram update highlights Meta’s wider focus on giving users more control over personalised recommendations while continuing to improve how content is ranked and displayed.
Users Demand More Control Over Followed Accounts And Feed Order
While Instagram’s new algorithm controls aim to improve user experience, reactions to the announcement have been mixed.Several highly liked comments on Adam Mosseri’s post requested Instagram to focus more on showing posts from accounts users already follow. Many users expressed interest in a chronological feed or a follower-focused feed instead of additional recommendation settings.
This feedback shows that many Instagram users are still looking for simpler ways to browse content from their favourite accounts without relying heavily on algorithm-based recommendations.
Instagram Has Not Confirmed Wider Rollout Date
Meta has not revealed when these Instagram features will become available to all users or whether the tested options will officially launch.For now, the company continues to experiment with new ways to improve Instagram feed personalisation , giving users more control over recommended content while refining the platform’s algorithm-based experience.
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