Neeraj Chopra Becomes Audi India’s Brand Ambassador: Key Details Inside
Olympic gold medalist Neeraj Chopra has added another feather to his cap — this time off the field — by becoming the new face of Audi India . The partnership, announced by JSW Sports, highlights Chopra’s growing influence not just in athletics but also in the world of brands.
Neeraj, who captured hearts with his historic gold in Tokyo and a silver at the 2024 Paris Olympics, now represents a brand synonymous with performance and innovation. I’ve always admired Audi — not just for their cars, but for what they represent. Their values closely align with my own journey as an athlete. It’s all about pushing limits and striving for excellence,” Chopra shared.
Audi India’s head, Balbir Singh Dhillon, echoed the sentiment, “Neeraj Chopra is not only a symbol of excellence but also of determination and forward motion. His story resonates with our brand philosophy. He is a natural fit,”
Olympian Neeraj Chopra Joins Audi India as Brand Ambassador
The announcement comes as Audi rides a strong wave in the Indian market. The brand recorded a 17% rise in Q1 sales for 2025, delivering 1,223 vehicles. Popular models like the Q7 and Q8 continue to drive momentum, while the newly launched RS Q8 Performance — Audi’s most powerful SUV — adds more firepower to the lineup. Priced at ₹2.49 crore, it rockets from 0 to 100 kmph in just over 3 seconds, showcasing the brand’s performance-first DNA.
With Neeraj Chopra now in the driver's seat as Audi’s brand ambassador, the collaboration is set to fuel both his journey and Audi’s presence in India with unmatched energy and ambition.
Neeraj, who captured hearts with his historic gold in Tokyo and a silver at the 2024 Paris Olympics, now represents a brand synonymous with performance and innovation. I’ve always admired Audi — not just for their cars, but for what they represent. Their values closely align with my own journey as an athlete. It’s all about pushing limits and striving for excellence,” Chopra shared.
Audi India’s head, Balbir Singh Dhillon, echoed the sentiment, “Neeraj Chopra is not only a symbol of excellence but also of determination and forward motion. His story resonates with our brand philosophy. He is a natural fit,”
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Olympian Neeraj Chopra Joins Audi India as Brand Ambassador
The announcement comes as Audi rides a strong wave in the Indian market. The brand recorded a 17% rise in Q1 sales for 2025, delivering 1,223 vehicles. Popular models like the Q7 and Q8 continue to drive momentum, while the newly launched RS Q8 Performance — Audi’s most powerful SUV — adds more firepower to the lineup. Priced at ₹2.49 crore, it rockets from 0 to 100 kmph in just over 3 seconds, showcasing the brand’s performance-first DNA.
With Neeraj Chopra now in the driver's seat as Audi’s brand ambassador, the collaboration is set to fuel both his journey and Audi’s presence in India with unmatched energy and ambition.





